Gwyneth Paltrow was likely paid in the “millions” for her role as the “temporary spokesperson” for tech company Astronomer, according to her biographer.
Amy Odell, who recently authored the book Gwyneth about the film star, claimed via Instagram on Saturday, July 26, that she has “exclusive information” regarding Paltrow’s “past endorsement deals,” most specifically how much she has earned for each partnership.
The Sliding Doors star “appeared at the Red Sea International Film Festival in Saudi Arabia for a total of $1.6 million,” Odell said in the video. “She attended a launch party for Skims in late 2023 to promote their Swarovski collaboration for $250,000.”
Odell continued, “Gwyneth had a bigger deal with Swarovski where she would earn $1.25 million in exchange for wearing Swarovski a certain number of times. She also received millions for endorsing other brands, like Copper Fit.”
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Us Weekly has reached out to Paltrow for comment.
Astronomer and Paltrow shared videos via social media announcing her momentary appointment on Friday, July 25.
“Hi, I’m Gwyneth Paltrow. I’ve been hired on a very temporary basis to speak on behalf of the 300+ employees at Astronomer,” Paltrow, 52, explained. “Astronomer has gotten a lot of questions over the last few days and they wanted me to answer the most common ones.”

Though Paltrow does not directly address the cheating scandal that rocked the tech company after former CEO Andy Byron and former chief people officer Kristen Cabot were caught snuggled up together live on a kiss cam at a Coldplay concert — despite being married to other people — she and the brand had a little fun with it.
“Yes, Astronomer is the best place to run a patchy airflow, unifying the experience of running data ML and AI pipelines at scale. We’ve been thrilled so many people have a newfound interest in date workflow automation,” Paltrow said in response to a so-called “question” from followers of the company.
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The words, “How is your social team holding…” were then written out on the screen before the camera switched back to the actress.
“Yes! There is still room available at our Beyond Analytics Event in September. We will now be returning to what we do best: Delivering game-changing results for our customers,” Paltrow said, before she concluded, “Thank you for your interest in Astronomer.”
Astronomer’s new CEO, Pete DeJoy, recently addressed the unprecedented attention the company has received since the now-viral scandal, which has been commented on by late night hosts, celebrities and even politicians.
“The spotlight has been unusual and surreal for our team and, while I would never have wished for it to happen like this, Astronomer is now a household name,” DeJoy wrote via LinkedIn on Monday, July 21. “At Astronomer we have never shied away from challenges; a near-decade of building this business has tested us time and time again, and each time we’ve emerged stronger. From starting a software company in Cincinnati, Ohio, to keeping the lights on through the collapse of the bank that held all our cash, to scaling from 30 to 300 people during a global pandemic that demanded we do it all without ever being in the same room. And yet, we’re still here.”